Wednesday, 6 April 2011

Media Revolution Summary

During the BBC 2 documentary we learned about the loss to the dailies over the past 10 years, The Mirror has lost 750,000, The Sun has lost 400,000 readers and the Sunday papers have lost in all 500,000 readers over the past 10 years. Over all the total amount of dailies that have dropped over the last 10 years are 2,500,000. The drops may also be due to effect that advertising is taking on newspapers as advertising revenue has dropped by 20%. A key fact to take into consideration is that 3/4 of all revenue for local papers comes from advertising.

Thursday, 24 March 2011

Prezi on the Impact of the Internet

Tuesday, 1 March 2011

Facebook updates through the MediaGaurdian

http://www.guardian.co.uk/technology/facebook?INTCMP=SRCH

'Fac(ebook)ing the Changes'

Some of the main ideas discussed within this article are things such as 'the Facebook feel good factor', being able to connect an endless amount of people through common interests, goals and hobbies. Being able to contact people from your past that you would have never thought of contacting are now as far as a click of the mouse. We have instant access to businesses over Facebook, it gives us the ability to see recent or upcoming offers, new products and general happenings which may have been out of reach without Facebook.

Facebook is able to give the everyday man an opinion, the idea of having the barrier of the web gives many confidence to say what they feel knowing that they have the freedom of speech and another 499,000,000 other users to either agree or disagree with their views.

The many positives are countered by a few negatives regarding this online age, as it states during the extract, when Facebook started it's privacy policy was that only friends can view your profile, now it reads:

Certain categories of information such as your name, profile photo, list of friends, pages you are a fan of, gender, geographic region and networks you belong to are considered publicly available to everyone... and therefore do not have privacy settings. You can, however, limit the availability of others finding this information through using your search privacy settings.

Summary of The Social Network

Some of the key themes and ideas shown within David Fincher's 'The Social Network' are things such as the themes that where initially introduced for the structure of the world wide web, Equality and Freedom of speech where main issues raised when alike Tim Bernard Lee, Mark Zuckerberg started a social revolution.

Other key themes developed throughout the course of the film are things such as the ability to resist authority, connect people and give a billion dollar idea away for free. These things are yet again key ideas of what the world wide web was to be 20 years previous.

The idea of Intellectual property theft is another big issue raised within the movie, it raised the issue on how is one supposed to copyright an idea which is still in there head.

Tuesday, 15 February 2011

The Long Tail Theory

An example of 'the long tail theory' would be when I wanted to buy an old TV series from my youth called Eerie Indiana, I was unable to find the 90's TV show but found it on Play.com for a very reasonable price. This is a perfect example of the long tail effect helping a niche product survive through it availability on the internet.